Storytelling (Record no. 14087)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00936nmm a22003015u 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150124122212.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100301s2005 xx j eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783540271161 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fog, Klaus. |
| 245 10 - TITLE STATEMENT | |
| Title | Storytelling |
| Medium | [electronic resource] : |
| Remainder of title | Branding in Practice / |
| Statement of responsibility, etc | by Klaus Fog, Christian Budtz, Baris Yakaboylu. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Berlin, Heidelberg : |
| Name of publisher, distributor, etc | Springer-Verlag Berlin Heidelberg, |
| Date of publication, distribution, etc | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | v.: digital |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Economics |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Economics/Management Science |
| 650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| 650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Budtz, Christian. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Yakaboylu, Baris. |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | SpringerLink (Online service) |
| 773 0# - HOST ITEM ENTRY | |
| Title | Springer eBooks |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://dx.doi.org/10.1007/b138635 |
| 912 ## - | |
| -- | ZDB-2-SBE |
| Tipo de daño | Estado de pérdida | Fuente de clasificación | Estado del daño | No para préstamo | Ubicación permanente | Ubicación actual | Apartado o colección | Fecha de adquisición | Enumeración de Serie / Cronológica | Clasificación | Código de Barras | Date last seen | Número de copia | Identificador universal de recursos URL | Tipo de recurso | Nota pública |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Biblioteca del Cogreso de los Estados Unidos | Biblioteca Digital | Biblioteca Digital | 18/04/2012 | BDIG00007093 | HD69.B7 F6413 2005 | BDIG00007093 | 16/01/2015 | 1 | http://dx.doi.org/10.1007/b138635 | SpringerLink |