Feldmann, Valerie. <br/><br/>
Leveraging Mobile Media  Cross-Media Strategy and Innovation Policy for Mobile Media Communication /  [electronic resource] : 
by Valerie Feldmann. 
 - Heidelberg :  Physica-Verlag Heidelberg,  2005. 
 -  v.: digital 
 - Information Age Economy .
<br/><br/><label>ISBN: </label>9783790816334 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Economics<br/>Mass media<br/>Management information systems<br/>Social sciences<br/>Economics/Management Science<br/>Media Management<br/>R & D/Technology Policy<br/>Social Sciences, general<br/>Business Information Systems
<br/><br/><label>LC Class. No.: </label>HE9713	   / F45 2005