Dirección de marketing / Philip Kotler ; traducción Roberto Luis Escalona García ; revisión técnica Javier Cervantes González.

By: Contributor(s): Material type: TextTextPublication details: México : Pearson Educación, 2001Edition: 10a edDescription: xxxi, 718 p. : il. ; 25 cmISBN:
  • 9684444222
Uniform titles:
  • Marketing management : analysis, planning, implementation, and control, millennium. Español
Subject(s): LOC classification:
  • HF5415 K68 2001
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Libro Libro Biblioteca de la Facultad de Economía General HF5415 K68 2001 (Browse shelf(Opens below)) C:1 Uso interno Biblioteca BFE000012748
Libro Libro Biblioteca de la Facultad de Economía General HF5415 K68 2001 (Browse shelf(Opens below)) C:2 Available BFE000012749
Libro Libro Biblioteca de la Facultad de Economía General HF5415 K68 2001 (Browse shelf(Opens below)) C:3 Available BFE000014970
Libro Libro Biblioteca de la Facultad de Economía General HF5415 K68 2001 (Browse shelf(Opens below)) C:4 Available BFE000014971

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