Gerencia de marketing : estrategias y programas / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden ; traducción Cecilia Ávila de Barón ; revisión técnica Gabriel Pérez Cifuentes.

By: Contributor(s): Material type: TextTextPublication details: Santafé de Bogotá, Colombia : McGraw-Hill Interamericana, 1998Edition: 6a edDescription: xv, 470 p. : il. ; 24 cmISBN:
  • 9586008282
Uniform titles:
  • Marketing management : strategies and programs. Español
Subject(s): LOC classification:
  • HF5415.13  G85 1998
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Holdings
Item type Current library Call number Copy number Status Barcode
Libro Libro Biblioteca de la Facultad de Economía General HF5415.13 G85 1998 (Browse shelf(Opens below)) 1 Uso interno Biblioteca BFE000012869
Libro Libro Biblioteca de la Facultad de Economía General HF5415.13 G85 1998 (Browse shelf(Opens below)) 2 Available BFE000012870

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