La guerra del marketing / Al Ries, Jack Trout ; tr. Alfredo Salvador Díaz.

By: Contributor(s): Material type: TextTextPublication details: México : McGraw Hill, 2006Edition: Edicion conmemorativa vigésimo aniversarioDescription: viii, 224 p. ; 25 cmISBN:
  • 9701058755
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Item type Current library Call number Copy number Status Barcode
Libro Libro Biblioteca del Instituto de Investigaciones Económicas y Empresariales General HF5415 R54 2006 (Browse shelf(Opens below)) C:1 Available IIE000000303

Traducción de : Marketing warfare, 20th anniversary ed.

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