Marketing internacional / Michael R. Czinkota, Ilkka A. Ronkainen, tr. Erika m. Jasso Hernán D'Borneville ; rev. tec. Ma. Estela Tena Loeza.

By: Contributor(s): Material type: TextTextPublication details: Mexico : Cengage Learning, 2008Edition: 8a edDescription: xxxii, 646 p. : il. ; 27 cmISBN:
  • 9789706868275
  • 9706868275
Subject(s): LOC classification:
  • HF1009 .5 C95 2008
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Item type Current library Call number Copy number Status Barcode
Libro Libro Biblioteca del Sindicato Unico de Empleados de la Universidad Michoacana General HF1009 .5 C95 2008 (Browse shelf(Opens below)) C : 1 Available BSUE000002617

Traducciòn dè:International Marketing

Incluye bibliografías, glosario e índice

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