| 000 | 00588nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20220819133623.0 | ||
| 008 | 140903t xxu ||||| |||| 00| 0 eng d | ||
| 020 | _a0070564132 | ||
| 050 | 0 | 4 |
_aHF5438.4 _bS53 1977 |
| 100 | 1 |
_aShapiro, Benson P. _eautor |
|
| 245 | 1 | 0 |
_aSales program management _b: formulation and implementation _c / Benson P. Shapiro. |
| 250 | _a1a ed. | ||
| 260 |
_aUSA : _bMcGraw-Hill, _c1977 |
||
| 300 |
_axiv, 578 p. : _bil. , _c23 cm. |
||
| 490 | 0 | _aMarketing | |
| 504 | _aIncluye índices | ||
| 650 | 7 |
_2lemb _aAdministración de ventas |
|
| 942 |
_2lcc _cLIB |
||
| 999 |
_c77751 _d77751 |
||