Comportamiento del consumidor (Record no. 45465)

MARC details
000 -LEADER
fixed length control field 01104nam a22002777a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220520143207.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220520t2002 mx ad gr||||000| 0 spa|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789706861870 (13)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9706861874 (10)
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32
Item number B53 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Blackell, Roger D.
240 10 - UNIFORM TITLE
Uniform title Consumer behavior.
Language of a work Espalñol
245 10 - TITLE STATEMENT
Title Comportamiento del consumidor
Statement of responsibility, etc / Roger D. Blackwell, Paul W. Miniard, James F. Engel ; [traducción Gabriel Sánchez ; Revisión técnica Gonzalo Efraín Méndez González, Rafael García Gama.
250 ## - EDITION STATEMENT
Edition statement 9a ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc México :
Name of publisher, distributor, etc Thomson :
-- CENGAGE Learning,
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Extent xx, 571 p. :
Other physical details il. ;
Dimensions 27 cm.
490 0# - SERIES STATEMENT
Series statement (Económico Administrativo)
500 ## - GENERAL NOTE
General note Traducción : Consumer behavior.
500 ## - GENERAL NOTE
General note Incluye glosario e índice
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Comercio
General subdivision Investigación de mercados
-- Comportamiento del consumidor
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Negocios
General subdivision Marketing
-- Preferencias de los consumidores
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Miniard, Paul W.,
Relator term autor
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Engel, James F.,
Relator term autor
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sánchez, Gabriel,
Relator term traductor
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Biblioteca del Cogreso de los Estados Unidos
Koha item type Libro

No items available.