Comportamiento del consumidor : decisiones y estrategia de marketing / Javier Alonso Rivas e Ildefonso Grande Esteban.

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TextPublication details: México : Alfaomega Grupo Editor, 2017; Madrid, España : Esic Editorial, 2013Edition: 8a ed. rev. y actDescription: 504 p. : il., 23 cmISBN:

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Item type	Current library	Call number	Copy number	Status	Notes	Barcode
Libro	Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General	HF5415.32 A46 r2018 (Browse shelf(Opens below))	1	Consulta	rev. y act. / 4a reimp. 2018	BCCA000012017

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