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Marketing para turismo / Philip Kotler, John Bowen, James Makens ; traducción Cristina Belló... [et, al.] ; coautores Ramón Rufín Moreno, Ma. Dolores Reina Paz.

By: Contributor(s): Material type: TextTextPublication details: Madrid : Pearson Educación, 2004Edition: 3a edDescription: xviii, 565 p. : il. ; 28 cmISBN:
  • 8420538957
Uniform titles:
  • Marketing for hospitality and tourism Español
Subject(s): LOC classification:
  • TX911.3.M3  K68 2004
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Holdings
Item type Current library Call number Copy number Status Barcode
Libro Libro Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General TX911.3.M3 K68 2004 (Browse shelf(Opens below)) 2 Available BCCA000010639
Libro Libro Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General TX911.3.M3 K68 2004 (Browse shelf(Opens below)) 1 Uso interno Biblioteca BCCA000009191
Libro Libro Biblioteca de la Facultad de Economía General TX911.3.M3 K68 r2005 (Browse shelf(Opens below)) 1 Uso interno Biblioteca BFE000002479

Incluye bibliografías (referencias), glosario e índice.

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