E-business & e-commerce management :
Chaffey, Dave,
E-business & e-commerce management : strategy, implementation and practice / Dave Chaffey - 5a ed. - Harlow, England : Prentice Hall, c2011 - xxxi, 733 p. : il.; 28 cm.
Incluye bibliografias e índice
9780273752011
Comercio electrónico --Empresas comerciales
HF5548 .32 / C43 c2011
E-business & e-commerce management : strategy, implementation and practice / Dave Chaffey - 5a ed. - Harlow, England : Prentice Hall, c2011 - xxxi, 733 p. : il.; 28 cm.
Incluye bibliografias e índice
9780273752011
Comercio electrónico --Empresas comerciales
HF5548 .32 / C43 c2011