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Publicidad : un enfoque latinoamericano

Fernández Valiñas, Ricardo

Publicidad : un enfoque latinoamericano / Ricardo Fernández Valiñas, Rodolfo Urdiain Farcug. - 1a ed. - México : International Thomson Editores, 2004 - xi, 179 p. : il. , 23 cm.

Incluye bibliografía

ISBN: 9706862935

Subjects--Topical Terms:
Publicidad--Latinoamerica

LC Class. No.: HF5813.M4 / F47 2004

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