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Estrategias de marketing ferial

Navarro García, Fernando

Estrategias de marketing ferial / Fernando Navarro García. - 1a ed. - Madrid, España : Esic Editorial, 2001 - 317 p. : il. , 23 cm.

Incluye bibliografía, glosario

ISBN: 8473562704

Subjects--Topical Terms:
Mercadotecnia
Ferias

LC Class. No.: HF5470 / N38 2001

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