Marketing magnético (Record no. 107228)
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000 -LEADER | |
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fixed length control field | 00838nam a22002417a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220509135942.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220509t1992 sp gr|||| 00| 0 spa|d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 8479780002 |
050 04 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | G73 1992 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Graham, John R. |
240 10 - UNIFORM TITLE | |
Uniform title | Magnet marketing : the ultimate strategy for attracting and holding customers. |
Language of a work | Español |
245 10 - TITLE STATEMENT | |
Title | Marketing magnético |
Remainder of title | : la estrategia definitiva para atraer y conservar clientes |
Statement of responsibility, etc | / John R. Graham, Steven J. Bennett. |
250 ## - EDITION STATEMENT | |
Edition statement | 1a ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Madrid : |
Name of publisher, distributor, etc | Díaz de Santos, |
Date of publication, distribution, etc | 1992 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii, 193 p. ; |
Dimensions | 22 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Incluye índice |
506 ## - RESTRICTIONS ON ACCESS NOTE | |
Terms governing access | Rec. prop. FE |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Comercialización |
General subdivision | Gerencia |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Servicios al cliente. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Satisfacción del consumidor. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bennett, Steven J. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Biblioteca del Cogreso de los Estados Unidos |
Koha item type | Libro |
Estado de pérdida | Fuente de clasificación | Estado del daño | No para préstamo | Ubicación permanente | Ubicación actual | Apartado o colección | Fecha de adquisición | Fuente de adquisición | Edición | Dependencia de educación superior (DES) | Área del conocimiento | Clasificación | Código de Barras | Date last seen | Número de copia | Costo por reposición | Tipo de recurso |
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Biblioteca del Cogreso de los Estados Unidos | Uso interno Biblioteca | Biblioteca de la Facultad de Economía | Biblioteca de la Facultad de Economía | General | 09/05/2022 | Unidad Académica | 1a ed. | Ciencias Económico Administrativas | Ciencias Sociales y Administrativas | HF5415 G73 1992 | BFE000001853 | 14/09/2017 | C:1 | 1.00 | Libro |