Los 100 Errores del CRM : (Record no. 110855)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00573cam a2200193 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060825t2005 sp 000 0 spa u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 847356409X |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Reinares, Pedro |
| 245 14 - TITLE STATEMENT | |
| Title | Los 100 Errores del CRM : |
| Remainder of title | mitos, mentiras y verdades del marketing de relaciones / |
| Statement of responsibility, etc | Pedro Reinares. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Madrid, España : |
| Name of publisher, distributor, etc | ESIC, |
| Date of publication, distribution, etc | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 179 p. ; |
| Dimensions | 22 cm. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Divulgación |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Incluye bibliografía |
| 506 ## - RESTRICTIONS ON ACCESS NOTE | |
| Terms governing access | PIFI 3.2 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mercadotecnia |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Biblioteca del Cogreso de los Estados Unidos |
| Koha item type | Libro |
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