Estrategias para el desarrollo de nuevos productos / (Record no. 110908)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00731cam a2200217 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | t19831983mx spa |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9685000344 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.153 |
| Item number | B83 1983 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Buggie, Frederick |
| 245 10 - TITLE STATEMENT | |
| Title | Estrategias para el desarrollo de nuevos productos / |
| Statement of responsibility, etc | Frederick D. Buggie ; versión en español de Jaime Prado ; con la colab. de Rene Lechuga Peregrina. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | México : |
| Name of publisher, distributor, etc | Fondo Educativo Interamericano, |
| Date of publication, distribution, etc | 1983 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 180 p. ; |
| Dimensions | 21 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Incluye índice |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Productos nuevos |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mercadotecnia |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Prado, Jaime, tr. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lechuga Peregrina, Rene, colab. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Biblioteca del Cogreso de los Estados Unidos |
| Koha item type | Libro |
No items available.