MARC details
000 -LEADER |
fixed length control field |
00860nam a22002297a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150124130514.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140520t mx||||| |||| 00| 0 spa d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9789701060575 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9701060571 |
050 04 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
JF2112.C3 |
Item number |
F47 2007 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Fernández Collado, Carlos, |
245 10 - TITLE STATEMENT |
Title |
Marketing político e imagen de gobierno en funciones / |
Statement of responsibility, etc |
Carlos Fernández Collado, Roberto Hernández Sampieri, Eliseo Ocampo Jaramillo. |
250 ## - EDITION STATEMENT |
Edition statement |
3a ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
México : |
Name of publisher, distributor, etc |
McGraw-Hill Interamericana, |
Date of publication, distribution, etc |
c2007 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
155 p. : |
Other physical details |
il. ; |
Dimensions |
23 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Incluye bibliografía y glosario |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Campañas políticas |
General subdivision |
Administración |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Source of heading or term |
LEMB |
Topical term or geographic name as entry element |
Médios masivos de comunicación |
General subdivision |
Aspectos políticos |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Hernández Sampieri, Roberto, |
Relator term |
coaut. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Ocampo Jaramillo, Eliseo, |
Relator term |
coaut. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Biblioteca del Cogreso de los Estados Unidos |
Koha item type |
Libro |