La Guerra de la mercadotecnia / Al Ries; Jack Tout coaut ; tr. María Teresa Saldivar ; rev. tec. Jorge Rodríguez Rodríguez.

By: Contributor(s): Material type: TextTextPublication details: México : McGrawn-Hill, 1990Description: 213 p. ; 21 cmISBN:
  • 9684519982
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