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Marketing global marketing / Masaaki Kotabe, Kristiaan Helsen ; colaboradores en la traducción Hugo Iván Escoffié Martínez, Fernando Roberto Pérez Vázquez ; revisión Marco A. Morales.
Material type:
TextPublication details: México : Limusa ; Grupo Noriega Editores, 2001Edition: 1a edDescription: 825 p. : il. , 26 cmISBN: - 9681857690
- Global marketing management Español
- HF1416.6.M6 K68 2001
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF1416.6.M6 K68 r2002 (Browse shelf(Opens below)) | C:1 | Consulta | 1a reimp. 2002 | BCCA000002933 | ||
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Libro
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF1416.6.M6 K68 2001 (Browse shelf(Opens below)) | C:2 | Available | BCCA000002934 | |||
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Libro
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF1416.6.M6 K68 2001 (Browse shelf(Opens below)) | C:3 | Available | BCCA000002935 |
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| HF1416.6.M6 K44 2009 Marketing internacional | HF1416.6.M6 K68 2001 Marketing global marketing | HF1416.6.M6 K68 2001 Marketing global marketing | HF1416.6.M6 K68 r2002 Marketing global marketing | HF1416.6.M6 L44 2009 Marketing Internacional : teoría y 50 casos | HF1416.6.M6 L44 2009 Marketing Internacional : teoría y 50 casos | HF1416.6.M6 L44 2009 Marketing Internacional : teoría y 50 casos |
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