Dirección de marketing : gestión estratégica y operativa del mercado / Jean-Jacques Lambin, Carlo Gallucci, Carlos Sicurello
Material type: TextPublication details: México : McGraw-Hill, 2009Edition: 2a edDescription: xxii, 595 p. : il. ; 23 cmISBN:- 9789701067109
- Market-driven management. Strategic and operational marketing. Español
- HF5415 L36 2009
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Libro | Biblioteca de la Facultad de Economía General | HF5415 L36 2009 (Browse shelf(Opens below)) | C:1 | Uso interno Biblioteca | BFE000013309 | ||
Libro | Biblioteca de la Facultad de Economía General | HF5415 L36 2009 (Browse shelf(Opens below)) | C:2 | Available | BFE000013310 |
Traducción de: Market-Driven Management. Strategic and operational marketing
Incluye bibliografía e índices
There are no comments on this title.
Log in to your account to post a comment.