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Comportamiento del consumidor / Michael R. Solomon, traducción, María Jesús Herrero Díaz, revisión técnica, Laura Alicia Celleros Torre.
Material type:
TextPublication details: Méxio: Pearson Educación ; 2017Edition: 11a edDescription: xxii; 601 p. : il. ; 27 cmISBN: - 9786073240215
- Consumer behavior : buying, having, and being Español
- HF5415.32 S65 2017
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Libro
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF5415.32 S65 2017 (Browse shelf(Opens below)) | C:1 | Consulta | BCCA000010935 | ||
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Libro
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF5415.32 S65 2017 (Browse shelf(Opens below)) | C:2 | Available | BCCA000004109 |
Incluye apéndices, glosario e indice
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