Mercadotecnia / Philip Kotler ; traducción de Fabio Villegas Orrego, con la colaboración de Miguel Fernando Quintana Varela.

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N. J. : Prentice / Hall Internacional, 1981Edition: 1a edDescription: xxv, 766 p. ; 24 cmISBN:
  • 0135770076
Uniform titles:
  • Principles of marketing Español
Subject(s): LOC classification:
  • HF5415  K68 1981
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Libro Libro Biblioteca de la Unidad de Ciencias Ingeniería y Humanidades General HF5415 K68 1981 (Browse shelf(Opens below)) 1 Available BCU000007897

Impreso en Colombia

Incluye bibliografías, glosario e índice

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