Strategic marketing / David W. Cravens, Nigel F. Piercy.
Material type: TextSeries: McGraw-Hill / Irwin Series in MarketingPublication details: Boston, MA. : McGraw-Hill Companies ; McGraw-Hill Irwin, 2003Edition: 7a edDescription: xviii, 843 p. : il. , 26 cmISBN:- 0072466650 (McGraw-Hill Companies)
- 0071151613 (McGraw-Hill Irwin)
- HF5415.135 C73 2003
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Libro | Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF5415.135 C73 2003 (Browse shelf(Opens below)) | C:1 | Consulta | BCCA000010323 |
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