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Fundamentos de mercadotecnia / Philip Kotler, Gary Armstrong ; tr. Guadalupe Meza Staines ; rev. téc. Marcela Benassini Félix.

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Material type: Text

TextPublication details: México : Prentice-Hall, 1998Edition: 4a edDescription: xxix, 585 p. : il. ; 27 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Libro	Biblioteca del Sindicato Unico de Empleados de la Universidad Michoacana General	HF5415 K68 1998 (Browse shelf(Opens below))	C : 1	Available		BSUE000002498

Traducción de : Marketing: An introduction

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