Investigación de mercados / Joseph F. Hair, Robert P. Bush, David J. Ortinau ; tr. Francisco Javier Dávila Martínez, Enrique Palos Báez ; rev. téc. Bertha Isabel Burguete Leal.

By: Contributor(s): Material type: TextTextPublication details: México : McGraw-Hill, 2004Edition: 2a edDescription: xxiii, 715 p. : il. ; 27 cm. + 1 cd. room 4 3/4 plgISBN:
  • 9701039688
Subject(s): LOC classification:
  • HF5415 .2 H35 2004
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Libro Libro Biblioteca del Instituto de Investigaciones Económicas y Empresariales General HF5415 .2 H35 2004 (Browse shelf(Opens below)) C:1 Available IIE000004255
Libro Libro Biblioteca del Sindicato Unico de Empleados de la Universidad Michoacana General HF5415 .2 H35 2004 (Browse shelf(Opens below)) C : 1 Available BSUE000002486

Traducción de : Marketing research.

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