Lamb <br/><br/>
Marketing 
/ Lamb and Hair and McDaniel 
 - 7a ed. 
 - United States :  Academic Internet Publishers,  2007 
 - 461 p. ;  28 cm. 
 - Cram101 Textbook Outlines .
<br/><br/><label>ISBN: </label>1428805907 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadeo<br/>Mercadeo--Administración<br/>Mercadotecnia<br/>Mercadotecnia--Administración
<br/><br/><label>LC Class. No.: </label>HF5415  / L36 2007