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Managing Business Interfaces [electronic resource] : Marketing and Engineering Issues in the Supply Chain and Internet Domains / edited by Amiya K. Chakravarty, Jehoshua Eliashberg. by Series: International Series in Quantitative Marketing ; 16
Material type: Computer file Computer file; Format: electronic available online remote
Publication details: Boston, MA : Springer Science+Business Media, Inc., 2005
In: Springer eBooks
Online resources:
Availability: Items available for loan: Biblioteca Digital (1)Call number: HD38.5 .M358 2005.

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2.
Database Marketing [electronic resource] : Analyzing and Managing Customers / by Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin. by Series: International Series in Quantitative Marketing ; 18
Material type: Computer file Computer file; Format: electronic available online remote
Publication details: New York, NY : Springer-Verlag New York, 2008
In: Springer eBooks
Online resources:
Availability: Items available for loan: Biblioteca Digital (1)Call number: HF5415.126 B57 2008.

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