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Marketing social : teoría y práctica / Luis Alfonso Pérez Romero ; revisión técnica César J. Sepúlveda Martínez, Javier Cervantes Aldana.
Material type:
TextPublication details: México : Pearson Educación, 2004Edition: 1a edDescription: xxii, 546 p. : il. , 25 cmISBN: - 9702605415
- HF5415.122 P47 2004
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Libro
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF5415.122 P47 2004 (Browse shelf(Opens below)) | C:1 | Consulta | BCCA000012529 | ||
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Libro
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF5415.122 P47 2004 (Browse shelf(Opens below)) | C:2 | Available | BCCA000003194 | ||
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Libro
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Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General | HF5415.122 P47 2004 (Browse shelf(Opens below)) | C:3 | Available | BCCA000012140 |
Incluye apéndice, bibliografía : p. 538-543 e índice
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