Marketing de servicios : conceptos y estrategias / Marcos Henrique Nogueira Cobra, Flávio Arnaldo Zwarg ; traducción Luis O. Rodríguez Acosta ; revisión técnica Fernando David Figueroa.

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Material type: Text

TextPublication details: México : McGraw-Hill Interamericana, 1992Edition: 1a edDescription: 279 p. : il. , 23 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Libro	Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General	HF5415.122 N64 1992 (Browse shelf(Opens below))	C:1	Consulta		BCCA000002796

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