| 000 | 00687nam a22002057a 4500 | ||
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| 005 | 20220526122059.0 | ||
| 008 | 220503t1998 sp a gr|||| 00| 0 spa|d | ||
| 020 | _a8473561791 | ||
| 050 | 0 | 4 |
_aHF5414 _aHF5415 _bM65 1998 |
| 100 | 1 |
_aMoliner Tena, Miguel Ángel _eautor |
|
| 245 | 1 | 0 |
_aMarketing social _b : la gestión de las causas sociales _c / Miguel Ángel Moliner Tena. |
| 250 | _a1a ed. | ||
| 260 |
_aMadrid : _bEsic Editorial, _c1998 |
||
| 300 |
_a254 p. : _bil. ; _c23 cm. |
||
| 490 | 0 | _aManuales prácticos de marketing | |
| 504 | _aIncluye Bibliografías : p. 245-254 | ||
| 650 | 7 |
_aComercio _xMarketing _2lemb |
|
| 650 | 7 |
_2lemb _aMercadotecnia social |
|
| 942 |
_2lcc _cLIB |
||
| 999 |
_c76609 _d76609 |
||