MARC details
000 -LEADER |
fixed length control field |
00893nam a22002417a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250428092032.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
s sp a gr|||| 00| 0 spa|d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9788473565141 |
050 04 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
G73 2007 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Grande Esteban, Ildefonso |
245 10 - TITLE STATEMENT |
Title |
Fundamentos y técnicas de investigación comercial |
Statement of responsibility, etc |
/ Ildefonso Grande Esteban, Elena Abascal Fernández. |
250 ## - EDITION STATEMENT |
Edition statement |
9a ed. |
Remainder of edition statement |
rev. y amp. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Madrid : |
Name of publisher, distributor, etc |
ESIC, |
Date of publication, distribution, etc |
2007 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
594 p. : |
Other physical details |
il. ; |
Dimensions |
24 cm. |
Accompanying material |
+ 1 CD. |
490 0# - SERIES STATEMENT |
Series statement |
Libros Profesioneales de Empresa |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Incluye bibliografía e índice |
506 ## - RESTRICTIONS ON ACCESS NOTE |
Terms governing access |
DGB, Pifi 3.2, fact. 15137 |
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Investigación de mercados |
General subdivision |
Marketing |
-- |
Negocios |
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Investigación de mercado |
General subdivision |
Marketing |
-- |
Comercio |
650 34 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Empresas de investigación de mercados |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Abascal Fernández, Elena |
Relator term |
autor |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Biblioteca del Cogreso de los Estados Unidos |
Koha item type |
Libro |