Investigación de mercados/ (Record no. 76405)
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000 -LEADER | |
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fixed length control field | 00813nam a22002297a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150124131429.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 110127t mx||||| |||| 00| 0 spa d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780470087022 |
050 04 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.2 |
Item number | M33 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | McDaniel, Carl |
245 10 - TITLE STATEMENT | |
Title | Investigación de mercados/ |
Statement of responsibility, etc | Carl McDaniel, Roger Gates ; Traducción Guadalupe Meza Staines ; Revisión técnica Carlos Mondragón. |
250 ## - EDITION STATEMENT | |
Edition statement | 6a ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | México : |
Name of publisher, distributor, etc | CENGAGE Learning, |
Date of publication, distribution, etc | c2005 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiii, 617 p. : |
Other physical details | il. ; |
Dimensions | 25 cm. |
500 ## - GENERAL NOTE | |
General note | Traducción de : Marketing Research |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Incluye apéndice, glosario e índice |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Source of heading or term | LEMB |
Topical term or geographic name as entry element | Investigacion de mercados |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Gates, Roger. |
Relator term | Coaut. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Meza Staines, Guadalupe. |
Relator term | tr. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Mondragón, Carlos. |
Relator term | rev. tec. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Biblioteca del Cogreso de los Estados Unidos |
Koha item type | Libro |
No items available.