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CEM : administración de las experiencias de los clientes con las marcas : un enfoque revolucionario para conectarse con sus clientes / Bern H. Schmitt ; traducción Álvaro Cirión Arana, Iván Martínez Rojas, José Luis Nuñez Herrejón.

By: Contributor(s): Material type: TextTextPublication details: México : McGraw-Hill Interamericana Editores, 2004Edition: 1a edDescription: xvi, 242 p. : il. , 23 cmISBN:
  • 9701044827
Uniform titles:
  • Customer experience management Español
Subject(s): LOC classification:
  • HF5415.55 S36 2004
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Item type Current library Call number Copy number Status Date due Barcode
Libro Libro Biblioteca de la Facultad de Contaduría y Ciencias Administrativas General HF5415.55 S36 2004 (Browse shelf(Opens below)) C:1 Consulta BCCA000003399

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